Ford plans to axe 1150 UK jobs: union

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Ford to cut thousands of jobs in Europe

USA carmaker Ford said on Thursday that it plans a major restructuring of its European operations, including job cuts, to boost profitability.

Ford operates two engine factories in the United Kingdom, at Dagenham, east of London, and Bridgend in Wales, as well as a joint venture with the gearbox manufacturer Getrag on Merseyside.

"We are taking decisive action to help deliver long-term growth, in the face of multiple geopolitical and regulatory disruptions as well as technology challenges facing the automotive industry", said JLR chief executive Ralf Speth.

The new job losses are in addition to the 1,500 workers who left the company past year.

New all-electric vehicles will be offered for all Ford models, while there will be a more "targeted" line-up of models in the future.

Ford is establishing three customer-focused business groups in Europe - Commercial Vehicles, Passenger Vehicles, and Imports - each with clearly defined aspirations and dedicated organizations.

The US carmaker is understood to be planning 1,150 jobs cuts, including 1,000 at its Bridgend engine plant, with the rest falling at its transport division, affecting lorry drivers around the country.

Ford has already said it will cease production at a transmission plant in Bordeaux, France, and has started labor talks at the Saarlouis factory in Germany to end production of the C-MAX compact van.

Luxury brands like Audi, BMW and Mercedes-Benz are offering smaller vehicles that appeal to a wider range of consumers, he says, while budget options like Hyundai and Kia are growing in popularity among price-conscious Europeans. Ford's troubles reveal a lot about why it's been hard for American vehicle companies to succeed in Europe.

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"This is not a outcome of the Brexit situation", he said.

USA carmaker Ford said it planned a major restructuring of its European operations, including job cuts, to boost profitability.

"If Brexit went in the wrong direction we would need to take another look to mitigate the impact of that - we will take whatever action is needed".

Like many of its rivals, Ford has been caught out by a fall in the sale of diesel cars after VW's emission cheating scandal.

Meanwhile, Ford Europe announced today it will be cutting thousands of jobs from its workforce, which now totals 53,000; 24,000 of those workers are based in Germany.

So far the only potential alliance Ford and Volkswagen have confirmed involves commercial vehicles.

CEO Jim Hackett, who is under pressure from financial markets, hopes the initiatives will enable Ford to nearly double its operating margin to eight per cent by 2020, compared to 4.4 per cent in the third quarter of 2018.

"We are continuing to invest in the business, especially in electrified cars", said Armstrong.

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