There were no serious injuries in the crash.
United States police say a Utah teenager crashed into another auto when she covered her eyes as part of the so-called "Bird Box Challenge".
Authorities in Layton, Utah say that the 17-year-old girl who swerved into an oncoming vehicle before crashing into a light pole was participating in the "Bird Box Challenge", According to a local news report.
Have you seen Bird Box? One YouTube star also filmed himself driving while blindfolded.
Following star Sandra Bullock's lead, the teen intentionally blindfolded herself on Monday afternoon while driving by pulling her beanie down over her eyes.
"I nearly feel silly saying this", said Layton Police Lieutenant Travis Lyman.
The Bird Box challenge, based off of Netflix's latest horror movie where citizens must stay blindfolded to stay alive, had a predictable result.
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"It's just inexcusable to do something as unsafe as this, not only to yourself but everyone else on the road", said police Lt Travis Lyman, quoted by KSL.com.
The teen could be facing reckless driving charges, police say but it will ultimately be up to the County Attorney's office.
Age and inexperience are poor excuses; this person purposefully blinded themselves at the controls of a two-ton metal missile and put innocent lives at risk.
"Can't believe I have to say this, but: PLEASE DO NOT HURT YOURSELVES WITH THIS BIRD BOX CHALLENGE", Netflix tweeted from its primary account.
Thankfully, no one was injured in the crash.
The social media challenge has gone viral, prompting Netflix to issue a warning to viewers on Twitter.