"While the iPhone XS has a 5.8" super retina display, the XS Max is 6.5" super retina display.
The iPhone Xr is also splash and water resistant, with a rating of IP67, and will also come in six new finishes: white, black, blue, yellow, coral and the exclusive (PRODUCT) RED edition, which helps raise awareness and inspire action to fight HIV/AIDS. That's mostly because of the phone's massive display - at 6.5-inches diagonal, this is the biggest screen that Apple has ever squeezed into a smartphone.
One of the most interesting new features Apple announced had to do with its new iPhone cameras.
The dual-SIM feature uses what Apple calls Dual SIM Dual Standby, which lets a single iPhone support two phone numbers at the same time.
We knew it wasn't going to be cheap, but just seeing the number makes me shiver and instinctively hug my wallet.
Russian Federation says joint war games with China will be routine
Russia´s previous military exercise in the region, Vostok-2014, was nearly half the size, with 155,000 soldiers participating. North Atlantic Treaty Organisation said that Vostok-2018 "demonstrates Russia's focus on exercising large-scale conflict".
Unfortunately, the sheen has been taken off the event somewhat due to a series of leaks that have come out ahead of time, reported on by a number of credible tech outlets. The iPhone Xs starts at $999 for the 64GB version, while the Xs Max will cost $1,099.
It will also be available with 128GB for £799 or 256GB for £899.
Apple says that the iPhone XS will offer 30 minutes more battery life than the iPhone X, while the XS Max will serve up to 90 more minutes of juice than last year's model.
The iPhone XR has more durable glass, with an LCD display and comes in different colours.
The front camera can also be used for Portrait Mode selfies. The watch also packs an improved accelerometer and gyroscope with twice the dynamic range, which allows the new wearable to do things such as detect when you've fallen down - and start an emergency call if you can't get up.
And like the XS and XS MAX, the XR features Smart HDR, which preserves better highlight and shadow details across photos. All of this unlocks new experiences for games, photography, video editing and graphics-intensive apps while still offering great battery life.
"Apple watch has become an intelligent guardian for your health", he boasted.