10 by 10: Decade of fun, huge payouts at App Store

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That's why AAA titles like "Super Mario Run" are nearly always available on the App Store, frequently launch there before hitting Google Play, and sometimes remain App Store exclusives.

Apple also highlighted gaming in the App Store, listing hit early titles such as Super Monkey Ball, PAC-MAN, Angry Birds, Words With Friends and Real Racing, while console-level games were made possible with new technologies, resulting in titles such as Vainglory, The Witness and Arena of Valor.

The cutting-edge hardware and quickly evolving software from Apple, combined with creative ideas from developers who saw the potential of iPhone being in customers' pockets, spawned new industries that would forever change how people live, work and play - a revolution that continues today. Clearly Facebook and Google dominate when it comes to most downloaded apps on the App Store.

Apple says the "App Store has been the epicentre of a mobile video consumption boom", with HBO saying its HBO NOW service becoming one of the "most significant moments" in the company's history.

By June 2010, $1 billion were paid out to developers from IAP and paid apps. Today, there are over 1.3 million apps on the store, which also sees around 500 million weekly visitors. More than 500 doctors have also used the company's suite of wellness tools for clinical studies.

Ever wondered why a lot of iOS apps or Apple services first get released in the United States of America, and then rolled out globally or stay exclusive?

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According to Marco Arment, a long-time iOS developer, App Store has been by far the easiest way for developers to reach the most people with his apps. Without it, AssistiveWare would likely still be a one-man Mac developer.

From organising and hosting an annual developers conference each year to introducing programs such as "Everyone Can Code", Apple has looked after its developers and has encouraged more people than ever to take up coding. Milestones: I. The App Store Opens Doors for Developers, Puts an All New Experience in the Hands of Customers The App Store provides a groundbreaking solution for developers to distribute their software and consumers to experience apps like never before. II.

Apple's digital distribution platform will celebrate 10 years on, fittingly, July 10.

With that in mind, some might find it odd that developers, especially high-profile ones, tend to prefer Apple's platform for releasing their apps, with Android versions often coming later if at all.

Apart from games, the non-game apps are are of the biggest revenue gainers.

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